Social Media, Mobile and Gaming For Pharma


Bunny produced and moderated Taking Doctor and Patient Communications to The Next Level – Tips And Techniques For Pharma for the Social Media, Mobile and Gaming for Pharma conference in December 2012. The panel was based on an article Bunny wrote: Access to Information Changes Everything, Including the Nature Of The Physician-Patient Relationship. Panelists included Dr. Wen Dombrowski (digital doctor), Robbie Freeman (nurse at Beth Israel who created NurseNet, a mobile app) and Michael Weiss (e-patient), who all weighed in with their views. The conference was organized by the Advanced Learning Institute.